Online-Business



There has never been a better time to start an online business, thanks to cheap and accessible technology. Here are 6 online businesses you can start today, and you don’t even have to quit your day job

Matt
Matt
Last Updated on March 26, 2020 by
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There has never been a better time to start a business online. You only need a computer and an internet connection to turn your hobby into a money-making side hustle.

start online business
Starting an online business is one of the most exciting things you can do. There has never been a better time to do so than right now, and right here. Here are 6 online businesses you can start today, and you don’t even have to quit your day job.

Don’t let someone else take your .com domain name

Every business needs a domain name for email and a website. GoDaddy are offering a free .com domain name, website hosting and a simple drag & drop website builder with this special discount link.

    1. Become a consultant or expert

We are all really good at something and have the knowledge we can pass onto other people. Becoming a consultant is all about tapping into the one thing that you’re great at, and using it to help, or teach others.

More businesses seek experts in certain topics or fields because their staff consists of many “Jack of all trades” types. They have knowledge in many different areas but aren’t experts at any one thing.

Popular online consulting gigs are often related to promoting a business, such as social media management, search engine optimization (SEO), paid search advertising (such as with Google Adwords or Bing Ads pay per click).

If you have design skills or know about website usability, you can reach out to businesses and provide constructive user experience critiques for their website or online store. People tend to be humble about the things they are really good at, but all that humbleness could be holding you back from a great side business in consulting.

Dig up some confidence and put yourself (and your talents) out there.

    1. Sell “artistic” stuff on Etsy

Crafty people tend to shy away from technology, but Etsy is where you’ll find a happy medium.

Etsy is an online marketplace for just about anyone who wants to sell their hand-crafted goods. If you knit, paint, weld, carve, sew, mold, or shape something, you can probably sell it on Etsy.

Spend ten minutes poking around different Etsy stores, and you’ll find people from all over the world, and all walks of life, selling their wares. create an etsy store

And you don’t have to stop at having a side hustle; there are many people who have turned their small side business on Etsy into a full-time gig. Etsy provides an easy template and lots of how-to guides, so you won’t get overwhelmed with starting the online portion of your business.

If you have even the slightest bit of creativity or artistic talent, Etsy is a no-brainer for making side income online.

    1. Start a dropshipping store

Starting an online e-commerce store can be a huge undertaking and require a lot of upfront investment. Not only do you need to design a website and create product listings, but you also need to buy, store and ship the products you sell.

Dropshipping stores are different, though. With a dropshipping store, you only have to do a fraction of that work. Dropshipping stores allow you to create a website and sell products, but without having to keep inventory or ship the products yourself – it’s all taken care of by a third-party wholesaler.

When a customer buys a product from your website, you place an order with the third-party manufacturer or wholesaler, who then ships it directly to the customer on your behalf. Dropship stores save you time, money, and resources.

Creating your website or product gallery doesn’t even have to be difficult. You can build an online store using WooCommerce or easy-to-use templates on platforms like Shopify, and apps like Oberlo. You can literally set up an online dropship store with thousands of products in just a couple of days.

    1. Become a freelancer

For a long time, the term “freelancer” referred to someone who didn’t have a day job and charged high prices for their expertise in their skill. These days, a large portion of the worldwide workforce is making extra cash by freelancing from home.

If you are skilled at copywriting, online marketing, web design, or coding, you are in a prime position to find hundreds of online freelancing jobs. Websites like Fiverr, and Upwork (previously ODesk) to help freelancers connect with businesses all over the world.

Freelance jobs can range from one-time paid gigs, to repeat, consistent work on a weekly or monthly basis. The best part? As a freelancer, you get to choose if you want to work an extra five hours per week or an extra 20 hours. You can seek out and apply for as many or as few projects as you like.

    1. Buy and sell domain names

If you’ve ever thought that buying and flipping real estate seemed fun and lucrative, you’ll love the concept of buying and selling domain names.

Just like buying low and selling high with actual homes, domain name flipping has big margins that can put a lot of cash in your pocket. The most expensive domain name ever sold is insurance.com, it sold for $35.6M back in 2010. buy and sell domains on sedo To buy a domain, you need little more than a credit card. You can purchase domains on familiar domain purchase sites like GoDaddy.com, or on domain auction sites like NameJet or Sedo.

Selling domains require a little bit of creative thinking since you need to find the right buyer (much like selling physical real estate). Successful sellers will tell you that creating a portfolio of dozens (or even hundreds) of domains increases your chances of making sales and profits.

There are hundreds of auction sites and forums dedicated to buying and selling domain names, so you can easily find tips and tricks from people who have sold domains for tens of thousands of dollars. That said, not every domain is a diamond in the rough, so patience is the name of the game.

    1. Build Amazon niche websites

We’ve all shopped on Amazon, and we all know that the company’s reach is far and wide. So why not get in on the action yourself? By signing up to be an Amazon Affiliate, you can earn a commission every time someone coming from your niche website purchases products on Amazon.

Amazon niche websites are different than a standard affiliate website, in that the site focuses on one single type of product, like hairdryers, treadmills or microphones. Niche websites have a better chance of being found by search engines like Google and Bing, and by online shoppers who know exactly what they are looking for.

Although an Amazon niche website still requires some heavy lifting on the front end (buying a domain, setting up hosting, designing the site, link building and so on). Once it is up and running, you can easily duplicate the website and start earning passive income by selling a variety of products.

Don’t Miss Out On An Opportunity To Make Extra Money

Back at the beginning of this post, I mentioned how easily online side businesses can be created due to how user-friendly and accessible technology is. The truth is, there is really no excuse not to be making some side income from home via an online business. If you want to, you can.

These are just six examples; there are plenty of others. We’ve even produced our own list of 82 ideas for businesses that you could start tomorrow.

Why not wake up an hour earlier tomorrow to get the ball rolling?

Next steps: See our step-by-step guide to starting a business on a budget and get set up as quickly and cheaply as possible.

DON'T LET SOMEONE ELSE TAKE YOUR BUSINESS NAME

Once you've decided to set up a new company, one of the most important steps is to secure your domain name. Every business needs a website and email address and you'll need your own domain name for that.

Domain names are sold on a first-come-first-served basis, so you need to act fast before someone buys your perfect .com.

We recommend setting up an account with a web host like GoDaddy. They include a free .com domain name of your choice and as well as everything you'll need to set up your own website - including a simple-to-use drag & drop website builder.


Online-Business

These days, one of the main tools you need to start a business is an internet connection. There are so many different opportunities out there to start businesses online. And in some cases, you don’t even need much more than that connection in order to get your business going.


 

Online Business

Online business continues to grow at double-digit rates. According to eMarketer, there was a 24.8% increase in 2017 over the previous year. The global worldwide sales reached $2.304 trillion, with mobile accounting for 58.9% of those sales.

As online business continues to take a bigger chunk of the traditional retail market around the world, this is a good time to get your online business ideas up and running.

This is because 47.3% of the world population is expected to buy online in 20. And as more people use eCommerce, customers will be looking for new and innovative online business ideas to make the experience even better.

While the technology and price point will achieve parity in which there will be little differentiation, customer experience will play an important role in an online business.

Online businesses where customer experience becomes the priority will see more people clicking on their eCommerce stores.

This includes providing customer reviews, social media engagement, a site optimized for mobile, mobile apps, chatbots and more.

The goal is to implement the latest online business ideas so your online business continues to grow.

Online Business Ideas

Here are 50 online business ideas you can start right away.

Blogger

50 Online Business Ideas - Blogger



Blogging is a viable business opportunity that allows you to choose a niche that really suits you. And you can make money through advertising, affiliate links, infoproducts or any number of other avenues.

Virtual Assistant

Businesses and professionals can often use the help of an assistant to manage tasks like email and social media. And you can offer your services to those clients online as a virtual assistant.

Social Media Manager

If you’re social media savvy, you can offer your services to brands that want help managing their social media accounts on a daily basis.

Social Media Consultant

Alternatively, you can simply offer your social media expertise to clients online instead of actually managing the accounts for them.



Social Media Influencer

Or you can instead focus on growing your own social media accounts. And if you garner enough influence within your network, you can build a business as an influencer that works with brands to promote products and services on your account.

eBook Author

50 Online Business Ideas - eBook Author

If you have a book idea in mind, you can write your own ebook and get it published on online platforms like Amazon.

Online Course Creator

You can also share your knowledge with people online by creating your own courses and selling them on your website or email list.



Business Coach

If you have a fair amount of business expertise, you can offer consulting or coaching services to clients and communicate with them via email or video chat apps like Skype.

SEO Consultant

You can also offer a more specialized type of service like SEO for businesses that want to improve the chances of their websites showing up in search results.

Affiliate Marketer

Affiliate programs give you the opportunity to earn money online by posting links to various products and services and then earning a share of each sale that you refer.

YouTube Personality

50 Online Business Ideas - YouTube Personality



For those entrepreneurs who are comfortable in front of the camera, you can start your own YouTube channel and earn revenue through ad shares.

Podcaster

You can also start your own podcast and sell advertisements or sponsorships to build a business around your content.

eBay Seller

If you want to sell actual products, you can really easily set up an online store on platforms like eBay and sell a variety of different products.

Handmade Business Owner

Or you could opt to make your own products and set up your own handmade ecommerce store or set up a shop on a platform like Etsy.



Web Designer

If you have some design savvy and knowledge about websites, you can offer your services to clients as a web designer.

Website Developer

50 Online Business Ideas - Website Developer

You can also build a business by helping out on the back end of the website building process. This requires a bit more technical knowledge but not as much design savvy.

Graphic Designer

Or you can offer some less technical design services but still communicate with and attract clients online as a graphic designer.



App Developer

If you have a lot of technical knowledge about mobile apps, you can build a business as an app developer for clients or you can even build your own app to sell.

Domain Reseller

Everyone who wants to start their own website first needs a domain. That means they need to buy that domain from somewhere. So you can build a business by purchasing domains and selling them.

Freelance Writer

For those who want to start a writing business without starting your own blog, you can offer your writing services to outside clients as a freelancer.

T-shirt Designer

50 Online Business Ideas - T-Shirt Designer



Online platforms like Redbubble and CafePress make it incredibly easy for entrepreneurs to add designs to t-shirts and similar products and then sell them to online customers.

Remote Tutor

You don’t have to meet with people in person in order to be an effective tutor. You can set up online meetings with clients to help them with a variety of different subjects.

Online Advertising Specialist

If you’ve got some knowledge about online advertising options, you can offer your services to businesses that want to use online ads to promote their offerings.

Travel Consultant

Travel agents aren’t as popular as they once were. But you can still build a business as an online travel consultant to help customers and groups find the best possible deals on travel options.



Proofreader

You can build a business as a proofreader or editor for various businesses, authors and other clients who want to send you their work online.

Stock Photographer

50 Online Business Ideas - Stock Photographer

If you want to build a photography business that’s mainly online, you can take photos and then sell them on stock photo websites.

Website Copywriter

Another potential writing business opportunity, copywriters help businesses create the copy for their websites.

Virtual Tech Support

If you have a fair amount of tech knowledge, you can set up a service that provides remote tech support to clients who contact you online.

Contract Customer Service

You can also offer services to businesses that want to outsource their customer service communications.

Software Developer

For those who are familiar with the ins and outs of creating software, you can offer your services on a freelance basis to businesses, or even create your own software programs to sell.

Marketing Consultant

If you’re an experienced marketer, you can also offer services to businesses that want help creating and carrying out their online marketing plans.

WordPress Theme Developer

WordPress is a popular platform for blogs and websites. So you can build a business by creating pre-made themes for people who want an easy way to put together their own websites on WordPress.

Researcher

There are plenty of opportunities out there for researchers to offer services to writers, businesses and other clients online.

Membership Site Operator

If you have an idea for a niche website, you can offer paid memberships for people who are interested in being a part of the community or accessing any other benefits offered by your site.

Blog Network Creator

You can also set up a network that’s specific to bloggers and have members pay a fee or earn money through ads or infoproducts.

Advertising Network Creator

Alternatively, you can set up a network aimed at bloggers, site owners and other online businesses that want to find sponsors or advertisers and vice versa.

Online Public Relations

Public relations is certainly a viable business opportunity. And you can build a business that mainly communicates with clients and publications online.

Website Maintenance Service

For those who want to work with businesses that already have websites, but could use some help maintaining or managing them, you can offer your services as a website manager or maintenance provider.

Website Critique Service

You can also specialize in critiquing websites for businesses that feel like they might need to make some changes or improvements to their online visitor experience.

Online Recruiting

For those who want to help business clients find the best team members, you can start a recruiting service that finds and contacts candidates mainly online.

Resume Writing Service

You can also work with clients that are looking for jobs by starting a service that helps them put together resumes and cover letters.

Life Coach

If you want to help clients with a variety of different issues, you can start a business as a life coach and communicate with clients mainly online.

Meal Plan Service

Or if you want to get more specific and help clients plan out their meals and nutrition, you can offer a meal planning service where you consult with clients online and then send them a plan based on your consultation.

Custom Illustrator

If you’re a skilled artist, you can offer custom illustration services to clients who reach out to you via your website or other online channels.

Video Ad Creator

You can also specialize in working with clients that need help creating video ads to appear on YouTube or other online platforms.

Direct Sales Marketer

For those who are skilled with sales, you can build a business by offering your services to business clients and then reaching out to potential customers online.

Financial Consultant

If you’ve got a fair amount of financial knowledge, you can build a business as a financial consultant and work with clients who reach out to you online.

Bookkeeping Service

Or you could offer bookkeeping services to various businesses and just set up an online communication system to make things easy.

Online Newsletter Service

Setting up an online newsletter is fairly straightforward. And if you build up a sizeable network, you can use your list to sell products, services or earn revenue by working with other businesses.

Lead Generation Service

You can also provide a service to business clients that need help generating leads online.


Online-Business

If you're at all interested in starting your own online business, there's no time like the present. We live in a golden age of wealth. As much as the media tries to glorify the perils of our society, we actually live in a time that's ripe with opportunity and the potential for monumental business growth at a scale never before experienced. Thanks to the internet and smartphones, the amount of commerce being conducted online has experienced explosive growth.

If you're at all scarcity-minded, it's important to understand how much abundance exists today. Considering that virtually every brick-and-mortar store has made the transition to an online business, there's certainly no shortage of competition. But there's also plenty of so-called blue ocean. While most might make it out to seem like Amazon is the only company reaping the benefits of the ecommerce boom here, the growth is widespread and across every single sector in business.

Related: 10 Ways to Ditch Your Job and Work for Yourself

According to the National Retail Federation (NRF), it's been estimated that retail business will stay on par with a 3.7 percent to 4.2 percent growth rate. However, the NRF expects non-store sales to be anywhere from three to four times that rate of growth. However, even though brick-and-mortar sales still comprise the majority of consumer's spending, it's only expected to grow at roughly 2.8%. Clearly, what's driving much of our present ecommerce growth is the smartphone market. 

However, this only further illuminates the exponential rise of online business today. Considering that the internet is still largely in its infancy, as the modern conveniences give way to near-instant delivery of products via drones, 3D printing and other means, and as virtual and augmented reality help to improve the online shopping experience, nearly all our commerce will eventually be conducted through online channels rather than offline channels.

The question then becomes, how can you take advantage of this massive surge of spending happening every second of every single day online? The truth? Whether you're looking to start a simple online business as a side hustle, or you're quite literally looking to get rich and make an exorbitant amount of money online, there are 7 businesses that simply can't be overlooked. 

Related: 4 Online Marketing Trends With Big Potential to Drive Sales

How to start a business online

Starting an online business takes some legwork. There are legal and financial hoops that you'll need to jump through. It's important that you consult with an attorney or your accountant before taking the plunge. But, once you're ready, starting a business online, even with little money, is not only a possibility, it's a stark reality.

The beauty of the internet is that you can quite literally launch a business and make money online with very little to no capital. If you understand the mechanics of online marketing, or if you're great at social media, you'll clearly find it easier. But you don't need to be a pro to start your business online.

Like anything else in this world, you'll either need a lot of time or a lot of money. If you have both, then clearly, you're ahead of the game. But most people have more of the former rather than the latter. But considering that time is finite and we only have a certain amount of it, using your time wisely and managing your time properly is crucial to ensure your success.

Related: 10 Mistakes to Avoid When Starting an Online Business

1. Chatbot business

The rise of the chatbot has been extraordinary to witness. Thanks to the ubiquity afforded to us by chat on platforms like Facebook, we've grown quite used to chatting with friends and family across all our social media networks. That's why AI-powered chatbots present a new digital frontier for businesses looking to automate and relinquish much of the man-power it takes to have a chat with its customers.

This is abundantly clear when it comes to customer service. However, it's potent value in commerce has become quite obvious as well, and businesses across all spectrums are now taking advantage of this. Platforms like Manychat, ChattyPeople and several others have sprung up to take much of the confusion and complexities out of building a chatbot.

There's a proverbial gold rush happening today, of people trying to launch chatbots for their businesses to help automate some of their sales and marketing efforts that are needed to properly grow and scale in today's market. However, similar to California's Gold Rush, those that will likely get rich are the ones that sell the picks and shovels. For that reason, why not launch your own chatbot business? Sure, there's some effort involved here, but this is definitely worth the steep learning curve.

Related: Top 10 Best Chatbot Platform Tools to Build Chatbots for Your Business

2. Box subscription business

The box subscription business has exploded. While it's nothing new, and it's been around for ages now, the overwhelming rise of the internet has breathed newfound life into this online business idea. What is a box subscription exactly? If you think back for a moment to one of the most viral box subscriptions businesses, you'll clearly recall the Dollar Shave Club.

Founded by Michael Dubin in 2011, the concept was ingenious in its use of a video that quickly went viral. The company was sold for a billion dollars, and when you look at it from a sales funnel perspective, what Dubin did was brilliant. Like other box subscription businesses, there's a basic level of items that you can order.

Related: 9 Tips for Starting a Business in a Crowded Digital Marketplace

When you place your order, you're directed into a sales funnel with numerous upsells in the form of add-ons. Dubin's understanding of the market forces and his ability to have fun and create a business that was properly poised for explosive growth have made him an icon.

However, you don't need to go viral to enjoy the growth in box subscription businesses. You'll even discover websites like CrateJoy, which was created primarily to help connect potential subscribers with box subscription businesses, giving you a platform where you can get the proverbial word out about your business.

Companies like Graze, Blue Apron, FabFitFun, LeTote and many others are on the rise. In 2016, it was estimated by Shorr Packaging that there were 21.3 million box subscription websites, up from just 700,000 in 2013, a roughly 3,000 percent increase. What's most interesting here are the consumer demographics. The typical visitor to a box subscription websites makes roughly $78,436 a year and is in their early forties.

Related: 10 Subscription Companies to Start Now

3. Ad management business

In today's hotly-competitive marketplace, if you don't understand how to drive paid traffic and optimize your conversions, you need to turn to a company that does. The truth is that paid ads can get incredibly complex. Things like re-targeting and custom audience definitions, along with understanding the ebb and flow of everything with a sales funnel, is complex and confusing to most. 

However, if you do understand the mechanics of paid advertising, then you could easily launch an ad management business. Considering that ads are fueling the growth of tech giants like Facebook, Instagram, Google and YouTube, with loads of others coming into the mix, understanding and navigating the murky waters of paid advertising could poise you to reap massive riches. 

Why? Let's take a look at the numbers for a moment. Consider this: according to a report by eMarketer, digital ad spending in the U.S. will exceed traditional ad spending for the first time this year. By 2023, digital will surpass two-thirds of total media spending. Total digital ad spending in the U.S. will grow 19% to $129.34 billion this year -- 54.2% of estimated total U.S. ad spending.

The sheer facts point to continued explosive growth of online ads. And we're still in the infancy of the internet. The earlier you capitalize on this industry, the quicker you can build it into a formidable online business. Study and learn all the intricacies of advertising on platforms like Facebook and Google. Find courses, or use the free material available from a multitude of platforms to become a seasoned pro. 

Related: The Death of Traditional Advertising and the Rise of Originality

4. SEO business

Search engine optimization is a topic that I've been writing about for years now. The truth is that, while paid ads are growing at an astounding rate, the ability to appear organically and relevantly on search engines like Google is not only becoming more competitive, but also more lucrative. 

When it comes to organic search keywords, there is sheer value at the top. Considering that roughly 40 percent of people click on the first search results and that the first page accounts for some 91 percent of the search share, appear organically at the top of Google's Search Engine Results Pages (SERPs) is something that is lusted and longed for by the world's foremost online marketers.

As the internet grows and expands, not only is SEO going to get more competitive, but it's also going to grow more lucrative. You could quite easily capitalize on this industry if you know what you're doing. This doesn't just go for doing work for clients, but also for yourself. You could launch any number of online businesses, niche websites, and blogs with the right amount of SEO skills. 

Related: 5 SEO Techniques You're Doing All Wrong

5. Vacation rental business

The vacation rental business is booming. While the mere mention of it might make you think about billion-dollar titans like AirBnB or HomeAway, there are niche businesses like Michael Joseph's InvitedHome and Joe Poulin's Luxury Retreats and many others being carved out across a variety of markets. When it comes to vacation rental homes and vacation rental management, companies are earning anywhere between 10 percent and 40 percent on the gross rental rate depending on the location and the management level.

Launching and building a vacation rental business might require some sweat equity along with the right turnkey software solution to help you keep things organized as bookings ramp up, but if you have an acute attention to detail, then this is by far one of the best businesses you can start online. Of course, this does operate in the real world, but your web presence and marketing skills are really what define this business and helps it to succeed.

If you're at all interested in the hospitality industry, and you live in a tourist destination, this is a terrific business that can make money fast. Companies like Lodgix, Lodgify and 365 Villas offer terrific turnkey solutions for quickly building and managing your very own vacation rental management business. 

Related: 10 Hosting Options Besides Airbnb #TravelHosting

6. Webinar business

I know what you're thinking. How do you start a webinar business? Well, webinars are quite possibly one of the best ways that you can sell anything online. The best part? You don't even need your own product. Webinar guru, Jason Fladlien, co-founder of Rapid Crush, has grossed well north of $100 million in sales via webinars, which goes to show you the sheer power of this medium for selling.

Webinar offer an engaged audience that are ready and willing to purchase whatever it is that you're offering. As a fervent student of this medium, I've found explosive results await within a properly structured webinar. People like Liz Benny, Neil Patel and Russ Ruffino have been absolutely crushing it with webinars.

The best way you can launch a webinar business is to find a product you can promote and get behind. Then, build an excellent webinar. The Perfect Webinar is a formula originally developed by Fladlien but later brought to the mass market by Russell Brunson. Brunson also created a software with Jim Edwards called Funnell Scripts, which is an incredible piece of software that helps you to build your entire webinar including copy for ads and swipes.

Either way you approach it -- whether you have an existing business or just want to sell as an affiliate -- some of the best webinar platforms that you could use in the world are GoToWebinar and Andy Jenkins' WebinarJam.

Related: 6 Steps to Creating the Ultimate Webinar #NoBSPresentation

7. Business coaching

Business coaching is a lucrative online business that can tap into the massive market of entrepreneurs and business owners trying to find their way in the world of commerce. If you're an expert in business or have a deep understanding of the market forces of what drive purchases, then becoming a business coach could mean financial freedom.

People like Frank Kern and Anthony Robbins absolutely dominate the business coaching world, while several others are leading the charge as well. The best approach you can take in this industry is to offer an incredible amount of value upfront, and then have people pay you for execution.

Oliver Talamayan, another very successful business coach, uses this approach as his primary strategy for gaining clients and customers. First, you analyze the business and understand where it is today, then discover where they want to be down the road, and then figure out an approach to get them there.

The understanding and successful execution of an effective strategy is key here. You want to instill confidence in yourself, and to do that, you often need a good deal of social proof. For that reason, if you do want to launch a successful business coaching business, first, grab some customers and help them succeed. Then, get their powerful testimonials, and only then can you actually position yourself to charge high-ticket rates.

Brunson also talks about doing this before he started his Inner Circle. He helped Drew Canole successful launch Organifi into a global powerhouse by helping to consult, coach and deploy powerful strategies that helped Canole's company draw in tens of millions of dollars from one single funnel. After that, he was easily able to charge the big bucks.


Online-Business

The internet is the great equalizer. In business specifically, it has leveled the playing field. Anyone can start a money-making online business—anyone with a computer, that is. But here’s the thing: virtually no technical experience is needed. Today there are plenty of tools you can use to build an online business that makes the technical work a lot easier than it was in the past.

 

You can also live anywhere you want, set your own schedule, and work as little or as much as you want, depending on how fast or big you want your business to grow. No business or marketing experience is needed either. It’s a truly democratic medium for entrepreneurship.

 

Best of all, unlike a brick-and-mortar business, you don’t need a lot of startup capital. In fact, you can get many internet businesses up and running with no money at all because so many free services facilitate the possibility. For example, you can set up a website or blog for free using WordPress. Or you can leverage a third-party site like Amazon or eBay to sell goods with no inventory costs. You use their selling platform in exchange for giving them a cut of your sales.

 

And this is just the start of the many available no-money e-commerce startup solutions. Let's consider five of the top ways to start an online business and make money online with little or no cost at all.

Illustration by Ashley DeLeon. © The Balance, 20

1. Drop Shipping

The basic idea behind an online drop shipping business is that, as a small business owner, you don’t have to maintain a large inventory (or any inventory whatsoever) of products or handle any delivery to your customers. That eliminates the financial cost and risk of having a warehouse full of stuff you might not sell, and the hassle of arranging to send orders all over the country or the world. In fact, you don't have to manufacture or store any products at all.

 

The only thing you have to focus on is marketing and advertising to find the customers and make the sales. Once the sale is made the rest is handled by others. Your only cost is the expense of marketing and advertising to acquire a new customer.

 

Once that is done, you'll work with a company that specializes in drop shipping. Here’s how it works:

 
    1. You list products for sale on your website or a platform like Amazon, eBay, or Etsy.
    2. When one of your customers makes a purchase, you purchase the product from a third-party company (the drop shipper, usually a manufacturer or wholesaler) for a lower price. This process is as simple as forwarding the order from your customer, a process that can actually be completely automated. (Remember you don't have any risk here of buying inventory because the sale has already been made).
    3. Your drop shipper then sends the product to the customer.
 
 

Easy enough, right? With drop shipping, you can offer a wide range of products, so the operating expenses for your business are super low.

As you can see there is no risk on your part because you don't even purchase the product (at cost) until the actual sale is made!

What are the downsides to the drop shipping business model? You have to find a reputable drop shipper you can count on to deliver to your customers. If an order is late or doesn’t go out—or a product is of poor quality—you get blamed, as your company is the one representing the product and customer experience.

Also, because this market is so competitive, the margins—that is, the difference between the wholesale price and how much you can sell a product for—are lower, so this will be a high-volume type business to generate a serious income. But still, it is a worthwhile low or no-cost startup option.

One way to stand out from the competition with a drop shipping business is to private label your products. This simply means you put your own label/brand on the products that the manufacturer is creating. That way you're not selling the same product brand and just competing on price; rather you can use your own brand and face less competition. Think about when you're looking at medicine at the pharmacy; the brand names sell for higher prices and people think they are different from the generic brands even though the ingredients are exactly the same. Consider these important factors when looking for a good drop shipping product.

Anyone considering a drop shipping business should seriously consider leveraging Amazon.com to grow their business and learn more about becoming a profitable Amazon seller, because Amazon is an established marketplace that people already trust and has an existing customer base. Eventually, you should also consider having your own online store as well.

Pros

  • Requires very little startup capital

  • No need to maintain inventory

  • You can leverage established marketplaces with existing customer bases

Cons

  • You can be blamed for your drop shipper’s mistakes

  • The market is very competitive

  • You must sell a lot to generate a substantial income

2. Affiliate Marketing

Affiliate marketing is somewhat similar to drop shipping but with some key differences. With this e-commerce model, you again don’t maintain an inventory of your own products, and you don’t have to worry about shipping products to customers.

Basically, you pick a profitable niche for your online business, and then you find an affiliate partner who has products available in that niche. Some of the most popular affiliate sites are Clickbank.com, Amazon.com, and CJ Affiliate by Conversant (formerly Commission Junction). Between them, they offer just about any digital information product (like ebooks, audio files, video files) or physical product you can think of. May big name companies and brands, like Wal-Mart, Home Depot, etc. run their affiliate programs through these third-party affiliate sites.

With affiliate marketing, you offer the products for sale, for example, on your blog or e-commerce website. Each product has a unique link that tracks back to your account with your affiliate partner. A prospect who clicks on the link is taken to your partner’s shopping cart for checkout. Once they buy, that purchase is recorded and you receive a commission. Commission amounts vary depending on the affiliate partner, but is generally 5 percent to 25 percent, or 50 percent or more with digital information products. As you can see, there’s little risk on your part and virtually no investment needed either. Just like with drop shipping your only costs will be marketing and advertising to drive traffic and generate the sale.

The key difference between this and drop shipping is that the business model is even more hands off. All you have to do is provide a link for the customer to click on and the merchant handles everything; billing, order fulfillment, customer service, etc.

All you have to do is handle the marketing to get your prospects to buy (through social media, email marketing, blogging, or whatever method you choose). But after they click the affiliate link, it’s out of your hands. You don’t have to ship products or handle any customer service questions. And you certainly don’t have to maintain an inventory.

All you have to do is focus on paid and free ways to market your online business.

Affiliate marketing really is one of the most "hand-off" types of online businesses you can start.

Pros

  • Low risk: No initial investment required

  • Hands-off business model

Cons

  • You’re responsible for driving web traffic to the affiliate link (no traffic means no money)

  • May need to spend money on advertising and marketing

3. Blogging

If you have the expertise or a passion or interest for a subject, you're ready to start making money with a blog. With a service like Blogger (www.blogger.com), you can start up your blog totally free. You can also create your own site and secure your own hosting for a low price, which is generally the route I recommend, as many free blogging sites have restrictions on what you can say or do, including making money or advertising.

You may think blogging is all about writing. And it can be if that's what you want to do. But written blog posts are just the start. You can post photos, videos, and links to other sites, you can even repost news and other articles… anything is game, really, as long as it relates to your niche.

They key is that you want to post original content that is useful to your target audience and to post on a regular basis. That is the best way to get ranked in the search engines and to also get your audience to take action.

What sort of content should you provide? Anything that is engaging to your prospect. How-to topics, top-10 lists, commentary on trends in your niche, tips and tricks articles—basically, you need to provide useful content. There's no shortage of ideas for your blog.

You make money in a variety of ways with an online business blog.

Google AdSense.

Have you ever been to a website and seen an ad on it? Chances are it was an ad being run through the Google advertising network.

These pay-per-click ads appear on your blog. Every time somebody clicks on an ad (which is supposed to be about a subject related to your niche), you make a few cents or more. Small amounts each time, but it adds up. This is extremely hands-off. You just need to get a code from Google, place it on your website - and the ads will automatically appear on your blog. Google will only show ads that are relevant to your blog so it's a good experience for your visitors and maximizes the number of clicks you get, meaning more income.

Blog ad networks.

You can also work with ad networks other than Google, like Blogads, and run banner ads on your blog. Same as Google Adsense ads, you place the code once on your website and when your visitors click on the ads then you get paid. In addition to banner ads, you can also run video ads on your site.

In many cases you can make more money with blog ad networks, but they tend to only work with blogs that are getting tens of thousands of visitors a month or more; as opposed to Google Ads where you can start right away regardless of the amount of traffic you get.

Affiliate marketing.

You know this one already. You include links to products you are promoting as an affiliate and every time somebody buys the product, you get a commission. With a blog, you can integrate advertising with content to make it even more likely you’ll get the sale. For example, you could do a product review—which is useful content—and then include a link to buy the product under an affiliate link.

Here are a few successful blogging tips to make sure people can find your blog—and will keep coming back. This is key to building a following and making your blog a profitable venture.

You need to provide useful content in an engaging way.
If your blog is boring or the information can be found everywhere else, nobody will read it. Don't hesitate to put your own personality into the blog.

You have to post content on a regular basis.
People thirst for the new, so make sure you put up articles, videos, or whatever consistently. It could one post per day or three times per week. Whatever it is, maintain the same schedule. A scattershot posting history means losing readers.

At a minimum try to aim for one new post, video, or other forms of content a week.

Be genuine.
Yes, your blog is supposed to make money. But you can’t make marketing pitches all the time. Focus on useful content so that your readers come to know, like, and trust you. Then they will naturally click on your advertising or buy the products you recommend. In this era of the internet and social media, people are looking for authenticity.

Do all of this, and you’ll attract the notice of search engines like Google, which are always looking to put sites with useful, relevant content on top of the search results. This is what content marketing is all about.

You could start a blog in less than an hour. But it takes time to make money as you build readership, and only a small percentage of those folks end up buying your products.

Pros

  • Very low start-up costs

  • You may work on your own schedule

Cons

  • May take a long time to begin making money

  • Creating and posting content can be time-consuming

4. Online Video

Have you watched a YouTube video lately? Of course you have! This is one of the world’s most popular websites, with more than 1 billion users watching hundreds of millions of hours of video each day. And it’s not all cats doing funny things, by any means.

You can leverage YouTube’s reach to make money online. No, you’re not trying to create a viral video, so to speak, although if it does go worldwide and is seen by millions, that’s a good thing.

Instead, you’ll be following a proven strategy for maximizing views of multiple videos on a regular basis. You’ll be creating useful content—something engaging that people want to watch. And it works in many, many different niches. It could be a how-to video or a talking-head video on a topic of interest for people in your niche—the sky is the limit.

You make money with ad revenue. Your first step is to create a YouTube account and start uploading videos. Then you enable monetization on your YouTube settings. Basically, this gives Google the go-ahead to include short AdSense ads with your videos, which you've seen if you’ve watched a YouTube video. When viewers click on those ads, you get paid.

Another opportunity to make money with a YouTube channel is through paid sponsorships. Build a large enough following and companies will be more than happy to pay you to promote or mention their products and services in your videos.

Some tips to create professional-looking videos (no expensive pro equipment needed):

  1. You can use your smartphone or a simple video camera. But make sure the lighting is good so that everything in your video is clear and easy to see.
  2. Make sure the audio is clear. You don't want an air conditioning hum, construction noise, or other distractions.
  3. Use simple editing software like iMovie to put titles at the beginning of the video and to edit out any flubs.

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